More to come, but for now!

The graph below is only one example of pricing a book in all three processes (Inkjet, Cut-sheet digital and Traditional Offset). I have accented the most import with the green lines. What you see is the gap being filled between just under 250 copies and just before 1500 copies of a 4 color book. A gap that toner based digital only fills up to about 350 books. 

Page count will generate varied results to this graph, and I plan to have a series of graphs in the next few days reflecting varied standard size books and page counts. I hope to find the page count and quantity ranges to better serve my potential customers who might still think of Inkjet Technology as just another digital press. 

 

All Titles In One Workflow – Digital Inkjet Technology Makes It Work

The next-generation of stream inkjet technology finally delivers the promise of cost

effective short-run digital color printing to the publishing industry. The Kodak Prosper 5000XL produces offset class output, up to 175 LPI at extremely fast speeds that yield millions of color pages per day. Bringing you these benefits at an exceptionally low cost of operation, up to 50-70% less expensive than current cut-sheet digital machines.

At the facility I work for, we have the option to also run on color iGens and B/W Nuvera presses as well as the Kodak Prosper. Ultimately we can handle the entire list of titles from one publisher, no matter the run length.

For larger orders, traditional offset on a 36” 2-color heat set web press, 55” and 50” 2-color perfecting presses and the 26” 6-color perfecting press.

What I scream to publishers is that it is now time to evaluate your production and distribution process:

How many titles print in color,

and how many are black and white

How many copies are ordered of each book

How many copies of each book are trashed

and don’t forget…

How much do you currently pay in storage fees

After evaluating these factors, the production team and I can develop a plan to place each and every book into an easy to order work flow where you see improved ROI and minimized obsolescence at the end of the year.

Please leave any comments or messages. I need to hear the your opinion. 

Have a great week everyone! 

In-Line Optimization Station

Stealing a little content from the Kodak site. This unit is currently being installed and who says it better than the people developing it. 

PROSPER In-line Optimization Station
For those printers who require an almost unlimited portfolio of papers, Kodak is developing the PROSPER In-line Optimization Station, a pre-treatment module as an addition to the PROSPER Press Platform. This technology will enable the optimization of almost any standard paper and is designed to provide a robust and flexible option to printers of short-run jobs with variable paper requirements and specifications. The In-line Optimization Station, which will be available commercially in early 2011, can be integrated into the PROSPER Press or, alternatively, can be operated independently as a near-line coating module.
Kodak’s In-line Optimization Station is designed to deliver optimal image quality and consistent operation, allow the widest possible choice of substrate and maintain high levels of speed and productivity. The pre-treatment process optimizes existing paper designs to create an appropriate surface for the physical requirements of inkjet printing, including aqueous pigment based inks, evaporative drying, ink adhesion and gloss, without affecting other paper properties.

After investigating a wide range of application methods, including inkjet deposition and spray coating, Kodak developed a roll coating method that achieves a consistent application of pre-treatment fluid accurately and reliably. The water-based pre-treatment fluids contain adhesion-promoting additives that can be customized depending on the specific paper stock being treated. The system provides paper flexibility, allowing for the pre-treatment of virtually any paper surface, whether coated or uncoated, and from matte to silk to glossy finishes. It ensures high quality print by delivering consistent coverage of pre-treatment fluid across the entire web, as well as ease of use and excellent performance on press.

“The In-line Optimization Station provides an efficient solution allowing printers to use the widest possible range of standard offset and commercially available inkjet papers,” said Anir Dutta, Inkjet Printing Systems Product Manager, Kodak. “The option to optimize a wide variety of paper stocks provides our customers with substrate flexibility allowing them to maximize productivity and achieve optimal image quality.”


VERY COOL STUFF!!!!

Keeping the fingers crossed - Inkjet Web Prospect

PERSONAL POST: 
Anyone out there who has ever been in sales knows the anticipation and excitement of making contact with a promising prospect.

It is like the first day of school; exciting, stressful, hopeful and most of all, there is the anticipation of how it will go.

I'm going to be talking to a novelty book publisher soon and man can this guy benefit from Inkjet Web printing. I can't wait to talk to him about it!

I'll update later to discuss how things went, but in the mean time, keep your fingers crossed for me!

Cheers,
Tom